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A SHORTAGE of packaging products and materials is a key challenge facing the industry in the future, according to a survey of senior industry leaders of global brands. 

IN AN ICONIC television advertisement from 1979, entrepreneur Victor Kiam peered out from America’s TV sets to declare his love for the Remington Micro Screen brand electric shaver.

LIKE ANY BRAND MARKETER, Hormel Foods strives every day to perfect its go-to-market success across all selling channels. 

SIX YEARS AFTER behavioral economist Peter Atwater coined the term “K-shaped economy,” the metaphor has become the defining structural reality for the CPG industry.

A RECENT TRIP THROUGH THE AISLES at Wegmans underscored a broader shift reshaping center store and perimeter alike. A large Chobani display promoted an offering with 20 grams of protein.

BRAND MARKETERS’ DESIRE TO KNOW exactly how shoppers interact with their products on the physical shelf greatly intensified with the spread of digital retailing. 

NOT LONG AGO, meaningful technological advancements in category management and retail execution took years to unfold. Today, innovation cycles are measured in months, sometimes weeks.

IF THERE IS ONE THING that most American consumers can agree on, it has got to be our nearly universal love of cheese.

WHERE ARE GLOBAL CONSUMERS HEADED from 2026 to 2030 and beyond?

THE COUPON INDUSTRY will continue to evolve in 2026 with three developments dominating the headlines. They are:

IN TODAY'S HYPER-COMPETITIVE retail landscape, every square inch of shelf space matters more than ever. But how do you prove that your space planning decisions will drive measurable impact?

For CPG marketers, the rise of Retail Media Networks (RMNs) continues to create opportunities to drive brand awareness and sales lift in stores by advertising to shoppers much nearer to the point o

THE CAMPAIGN by Robert Kennedy’s U.S.

MEAL KITS are having a bit of a moment, according to CNET’s Corin Cesaric.

IN CPG AND RETAIL, procurement teams concentrate their energy on strategic categories: core ingredients, packaging, manufacturing, inventory, logistics, and the logistics and infrastructure that ke

A SHORTAGE of packaging products and materials is a key challenge facing the industry in the future, according to a survey of senior industry leaders of global brands. 

WE ARE EMBARKING on a new year which will bring many changes in business as well as the world we live in. Let’s consider the effects that may impact the coupon industry.